I just launched the Lifestyle Business Weekly show, and I’m happy with how the first two episodes turned out. I’m hungry to make it better, but still happy with episode 1 and 2 as a starting point.
But damn, it’s soooo easy to look at all the amazing videos out there and feel silly for even trying. Last Week Tonight is one of my favorites lately. It’s so well produced, and such fantastic research goes into every episode.
John Oliver and his team spend 15+ minutes covering a single topic and keep my attention every step of the way. These aren’t fun/fluffy topics either. His best segments are on meaty topics like net neutrality, the wealth gap and nutritional supplements.
But something really struck me as I watched the last episode of the Daily Show with Jon Stewart as host. Watch the episode if you haven’t already. There are amazing insights into what a great boss Jon Stewart was, and how The Daily Show had so much stamina and stayed so relevant for over 16 years.
Later in the episode, John pays tribute to all the people behind the scenes of each episode. A camera tours the offices in a long single shot and they call out all the people and departments and contributions that go into each show. There must have been over a hundred people on the team.
On shows like this, you sometimes see just one person plus a guest on camera for 20-30 minutes an episode. The shows are amazing, but they should be. There are 100+ people on each staff, and they all work 60+ hour weeks putting the show together.
You, on the other hand, are ONE PERSON. You spend maybe a few hours on each blog post, or podcast or video. Yet, you compare your work to work produced by teams and deep pockets.
Does this seem like a fair comparison?
I’d say you’re doing pretty damn well, actually, when you consider how few resources you actually have.
Your goal isn’t to produce Last Week Tonight. Your goal is to produce the best content one person can, the best content you can produce right now, given your other responsibilities.
You’ll get better over time. If you want a fair comparison, look at what up-and-coming YouTubers are able to do with a team of one or two. That will give you something to shoot for over the next year.
And then, stop comparing yourself to others for a while. Put your head down and do the work. Look up in a few months to see how you’re doing, then get back to work again.
Stop comparing yourself to others. Put your head down and do the work.